At Eazy Asigurări, we’re building a digital-first insurance company from the ground up — and growth sits at the heart of everything we do. We’re now looking for a hands-on Growth Specialist who loves turning data into action, experiments into results, and traffic into real revenue.

This is a highly operational role, ideal for someone who enjoys being close to execution: running campaigns, optimizing funnels, testing hypotheses and continuously improving performance across the full digital journey — from first click to policy purchase.

You’ll work end-to-end on our acquisition and conversion pipeline, partnering closely with Product, Design and Tech to scale what works and fix what doesn’t.

🔧 What you’ll do

Growth & funnel optimization

• Drive qualified, high-intent traffic across digital channels
• Monitor and optimize the full conversion funnel, from awareness to purchase
• Identify friction points using analytics, behavioral data and CRO best practices
• Collaborate with Product & Design on landing pages, UX improvements and A/B testing — always with data-backed recommendations

Performance marketing

• Plan, execute and optimize paid campaigns across Google Ads, Meta, YouTube, retargeting and emerging platforms
• Track and improve key performance metrics such as CTR, CPC, conversion rates, CPL, CPQ, CAC and cost-to-revenue ratios
• Turn performance data into clear optimization actions and test ideas
• Support media budget planning with data-driven insights and efficiency benchmarks

Lifecycle & automation

• Build and optimize automated lifecycle journeys (Customer.io preferred)
• Create onboarding, reminder and product-specific nurture flows aligned with user intent
• Continuously refine messaging, timing and logic based on engagement and conversion data

Demand generation

• Support an integrated demand generation approach across paid, owned and organic channels
• Use SEO insights, content performance and seasonality to improve lead readiness
• Help build a predictable, scalable digital acquisition engine through testing, reporting and optimization loops

🎯 What we’re looking for

• 3–5 years of hands-on experience in growth, performance marketing or digital acquisition
• Proven track record of running paid media with measurable impact on conversions and revenue
• Strong experience with Google Ads, Meta Ads, GA4, GTM and marketing automation tools
• Analytical mindset — comfortable working with funnels, dashboards and numbers
• Curious, experimental and detail-oriented
• Experience in Insurtech, Fintech, SaaS or other digital-first environments is a plus

💡 Why join Eazy

• Direct impact on the growth of a digital insurance product
• End-to-end exposure to acquisition, funnel and lifecycle strategy
• High autonomy in execution, testing and optimization
• Competitive compensation
• Real opportunity to grow into a senior or lead growth role as we scale

Write an email to hr@eazyinsure.ro specifying the job role in the Subject.